Top 10 News

Week of Apr 27, 2026

1
Google Click Through Rates Improving For Organic Results With AI Overviews

Google Click Through Rates Improving For Organic Results With AI Overviews

Search Engine RoundtableApr 27, 2026

Google may be doing something right with improving the click-through rates from the organic search results page that contain AI Overviews. An update report shows the CTR is improving, after numerous times showing the CTR has been declining.

AI Summary

Google Click Through Rates Improving For Organic Results With AI Overviews

Search Engine RoundtableApr 27, 2026
2
Search News Buzz Video Recap: Heated Google Ranking Volatility, Commodity Content, Getting SEO Right, Search Ads

Search News Buzz Video Recap: Heated Google Ranking Volatility, Commodity Content, Getting SEO Right, Search Ads

Search Engine RoundtableApr 24, 2026

This week, we covered new heated Google search ranking volatility. Google's Danny Sullivan spoke about commodity versus non-commodity content. Google now wont use spam reports with personality identifiable...

3
Liz Reid Of Google Interviewed By Bloomberg On Google Search & AI

Liz Reid Of Google Interviewed By Bloomberg On Google Search & AI

Search Engine RoundtableApr 24, 2026

Here is another interview from Google's head of search, Liz Reid. This one was done on the Odd Lots Bloomberg podcast and is titled "Google's Liz Reid on Who Will Own Search in a World of AI."

AI Summary

Liz Reid Of Google Interviewed By Bloomberg On Google Search & AI

Search Engine RoundtableApr 24, 2026
4
Google To Fix AI Mode Bug Where It Changes Title Links

Google To Fix AI Mode Bug Where It Changes Title Links

Search Engine RoundtableApr 24, 2026

Google is working to fix a bug in AI Mode where it is changing the title links and citations. This bug was spotted by Lily Ray who wrote on X, "Google is changing title links / citations in AI Mode - just the name of the person, with a link to the place they were mentioned."

AI Summary

Google To Fix AI Mode Bug Where It Changes Title Links

Search Engine RoundtableApr 24, 2026
5
Google Tests AI Label On Search Ads

Google Tests AI Label On Search Ads

Search Engine RoundtableApr 27, 2026

Google is testing adding an AI label to some of the search ads, the sponsored results, within the search results. Clicking on the AI label does nothing, according to Brodie Clark who spotted this.

AI Summary

Google Tests AI Label On Search Ads

Search Engine RoundtableApr 27, 2026
6
Google Ads Confirms Demand Gen Image Ads Approval Delays

Google Ads Confirms Demand Gen Image Ads Approval Delays

Search Engine RoundtableApr 27, 2026

Google's Ginny Marvin, the Ads Liaison, has confirmed there are delays for some Demand Gen Image ads to be approved. Some of these delays are several days pending, not hours, but several days.

AI Summary

Google Ads Confirms Demand Gen Image Ads Approval Delays

Search Engine RoundtableApr 27, 2026
7
Bing Tests Less Clickable Links In Copilot Search Results

Bing Tests Less Clickable Links In Copilot Search Results

Search Engine RoundtableApr 27, 2026

Microsoft Bing is testing making the links within the AI results, the Copilot Search results, less clickable. Typically, the whole line of text is clickable to the citation but here, Bing is testing only linking the citation mark at the end.

AI Summary

Bing Tests Less Clickable Links In Copilot Search Results

Search Engine RoundtableApr 27, 2026
8
Google On Publishing Commodity Content

Google On Publishing Commodity Content

Search Engine RoundtableApr 23, 2026

Danny Sullivan from Google spoke at the Google Search Central event in Toronto a couple of days ago and a few of his slides spoke about it is important to produce "unique, authentic and non-commodity content." And then Sullivan dug into what commodity content is.

AI Summary

Google On Publishing Commodity Content

Search Engine RoundtableApr 23, 2026
9
Agentic Engine Optimization (AEO)

Agentic Engine Optimization (AEO)

SEO SuedwestApr 21, 2026

Kaum hat sich der Begriff der GEO etabliert, könnte schon wieder eine neue Abkürzung für Aufsehen sorgen: AEO. Die Abkürzung steht für Agentic Engine Optimization.

AI Summary

Agentic Engine Optimization (AEO)

SEO SuedwestApr 21, 2026
10
Google: Liz Reid sieht AI Slop nicht als neues Problem

Google: Liz Reid sieht AI Slop nicht als neues Problem

SEO SuedwestApr 24, 2026

Liz Reid von Google sieht AI Slop nicht als grundlegend neues Problem. Spam habe es schon immer gegeben. Der Wert der Suche-Klicks steige durch KI. So gebe es zum Beispiel weniger Bounce Clicks.

AI Summary

Google: Liz Reid sieht AI Slop nicht als neues Problem

SEO SuedwestApr 24, 2026